Website Redevelopment Case Study- Dixon Mitchell Investment Council
Dixon Mitchell is an independent, Canadian, employee-owned investment counsel group based in Vancouver. They reached out to us in the fall of 2021 because, although they liked the look and feel of their original website, they encountered ongoing difficulties with usability and navigation and they needed our help to fix those and to add new content to the site.
Accessible And Inclusive Website Redesign Success Story – Vancouver International Children’s Festival
Vancouver International Children’s Festival (VICF) is an institution in BC. As the longest-running professional performing arts festival for young audiences in North America, it has been operating for close to half a century.
Google Ads and Consulting Case Study – Arete Safety Training
Right before the pandemic hit, Out-Smarts began work with Arete Safety Training and Protection Inc. to improve their Google Ads and increase their pay-per-click (PPC) leads. The results were outstanding and due to our effective strategies, leads and conversions took off and they landed one of their biggest clients ever.
Search Engine Optimization and Website User Experience Case Study – Canyon Equipment
Out-Smarts worked with Canyon Equipment on Search Engine Optimization (SEO) and improving user experience (UX) on their website in order to increase targeted traffic and to help visitors convert into leads. Targeted traffic increased almost instantly and they’re receiving lots of qualified leads each week.
Contemporary, Digital Marketing and Social Media Strategy – Hero Home Care Case Study
Out-Smarts partnered up with Hero Home Care, a trusted home care provider In British Columbia, to create a robust digital marketing strategy to elevate the HHC brand, and later on a strategic and well-executed social media marketing strategy to build brand awareness and drive leads to their website.
Contemporary, Impactful and Modern Website Redesign – LegacyX Case Study
Out-Smarts partnered with LegacyX to develop a fully functional, responsive, multi-page website that reflects their main services while making sure their design is contemporary, impactful and modern.
LegacyX reached out to Out-Smarts in their efforts to shift the current layout of their website to one that was fresh, user-friendly and reflected their recent brand refresh.
Multisite ECommerce Case Study – Optimas
We teamed up with Vancouver-based airport and transportation consulting group, Optimas Consulting, to build and design their brand new website. To comply with BC’s Launch Online Grant, we had to complete this fully responsive multisite website in only three months; we definitely had our work cut out for us.
Digital Marketing Case Study – DoMatcha
Out-Smarts partnered with DoMatcha, one of the world’s most trusted matcha brands, to develop and implement a strategic and well executed social media marketing plan to drive sales and build brand awareness.
SEO Case Study – Fairware
We worked with Fairware on search engine optimization through two redesigns, launching both new websites with no perceivable drop in traffic despite there being a complete revamp of the user flow, maintaining page one rank and growing traffic, with organic search rates up over 30%.
Patient Voices Network – WCAG Accessible Website
We were engaged by the BC Patient Safety & Quality Council to help them redesign their Patient Voices Network (PVN) website. They wanted a site that was more modern looking and had improved functionality in the way the site’s resources and information were displayed.
Website Development and SEO Case Study – Netex
We worked with Netex Sport Netting Systems to develop a custom new WordPress e-commerce website, complete with SEO, E-Commerce, Search Console Setup, and Google Analytics.
SEO Case Study – Hippie Snacks
We worked with Hippie Snacks on an SEO Audit and SEO set up for their new WordPress website, including redirects, knowledge transfer, Search Console, Google Ads Set up, Analytics, and Google Tags.
Social Media Strategy and Implementation Case Study – Great Bear Rainforest Essential Oils
Out-Smarts partnered with Great Bear Rainforest Essential Oils to develop and implement a comprehensive digital marketing plan to drive sales and build brand awareness.
SEO and Google Ads – Acne and Rosacea Society Case Study
We worked with the Acne and Rosacea Society of Canada to drive targeted traffic to their two websites, Rosacea Help and Acne Action increasing website traffic by 60-200% in one year.
Vancouver Urgent Primary Care Centre – Digital Marketing
As part of our strategy, we implemented a 4-pronged digital marketing approach: paid google search ads, tracking google analytics, social media setup, Google ad campaigns, and content creation. This resulted in over 100k monthly views on social media and Google and had a big impact on the launch of their new clinic.
Website Redesign – Case Study
We teamed up with a widely recognized and trusted manufacturing company in the lower mainland, to redesign and develop a fresh new website. A comprehensive understanding of their values and goals aided us to thoughtfully design a new, fully responsive site, completely transforming the look while giving it a fresh modern feel, boosting traffic both organically and from their Google Ads campaigns too.
What Our Clients Say
I was particularly impressed with their creative approach and ability to maximize impact for my client, while being mindful of budget, including significantly growing the social media audience, creating avenues for meaningful engagement, and increasing brand awareness. Clients are in good hands with Out-Smarts Marketing.
We finally found Mhairi Petrovic, founder of Out-Smarts. She’s provided us with a clear, manageable and actionable plan for making the best use of our website and social media platforms.
She’s amazing. I’ll be posting another testimonial about her amazingness in a few months to let you know how our company has grown by putting Mhairi’s roadmap and coaching into action.”