Mastering Social Media to Grow Your Small Business at Small Business BC June 2018
Posted in Out-Smarts NewsSeminars and WorkshopsSmall Business | Tagged Mhairi Petrovicout-smarts marketingSmall Business BCsocial media and online marketing tacticsocial media for small business
Join Mhairi at Small Business BC or from the comfort of your office and learn about the basics of social media as we share our tips and tactics for success. Seminar Date Thursday, June 28th, 2018 – 1:00pm to 4.30pm Mastering Social Media to Grow Your Small Business Just because you know what social media […]
Link Building – 9 Ways to Get More Links to Your Website
Posted in Internet Marketing StrategyOnline Marketing | Tagged Easy Ways To Get More Links to Your WebsiteImprove Google RankingLink BuildingOnline Marketingout-smarts marketingRankSearch Engine OptimisationSEOsocial bookmarkingsocial links
**Article Updated June 2025** Link building is still an important rank factors in 2025. Despite AI-generated content and evolving Google algorithm updates, backlinks remain a critical trust signal for search engines. At Out-Smarts, we’re often asked why a website isn’t ranking well, even when the on-page SEO seems solid. Often, the answer is simple: not […]
Create a Content Schedule for Facebook
Posted in FacebookInfographicsSocial Media Marketing | Tagged editorial schedulefacebook contentfacebook marketingfacebook page updatesfacebook status updatesout-smarts marketing
For those of us who manage Facebook pages, coming up with fresh ideas for content that will engage your audience can be a challenge. Rather than posting content adhoc, it is a really good practice to get into the habit of creating a content schedule for Facebook. Similar to an editorial schedule for a magazine, […]
9 Tips for Building and Implementing Effective Social Media Strategies
Posted in Internet Marketing StrategyOnline MarketingSocial Media Marketing | Tagged 9 tips for building and implementing effective social media strategiesbusiness social media strategyhelp with social media strategyhow to create a social media strategyhow to use social media for businessMhairi Petroviconline marketing strategyonline strategyout-smarts marketingSocial media strategysocial strategy
Many businesses fail when it comes to social media. Why? Because organisations don’t give due consideration to strategy before they start. A social media strategy can be as long or as short (on the back of a napkin!) as you want it to be, but it should take into account and reflect: Your brand, message, […]
How To Customize Your Facebook Page
Posted in FacebookInternet Marketing StrategyOnline MarketingSocial Media Marketing | Tagged Customize Facebook PageFacebookFMBLHow to Customize your Facebook PageInternet Marketing StrategyOnline Marketingout-smarts marketingSocial Media Marketing
As the Facebook population grows, more and more businesses are using Facebook Pages to promote their business in this forum and to reach out and connect with fans there.Your Facebook page may be the first contact a prospect has with you and it is important to stand out from the crowd. One way to do […]