If your website isn’t easy to use, you’re not only frustrating your potential and current customers. Google and other search engines are likely to use it as a strike against you when determining search engine rankings for your content.
You want your website to be easy to navigate and find information no matter the ability of your visitors. Google’s complex algorithms can pick up on certain website accessibility features (which we’ll discuss in this article). If these features contribute to a positive user experience, they can help you rank higher in search results. Continue reading →
Dixon Mitchell is an independent, Canadian, employee-owned investment counsel group based in Vancouver. They reached out to us in the fall of 2021 because, although they liked the look and feel of their original website, they encountered ongoing difficulties with usability and navigation and they needed our help to fix those and to add new content to the site. Continue reading →
Vancouver International Children’s Festival (VICF) is an institution in BC. As the longest-running professional performing arts festival for young audiences in North America, it has been operating for close to half a century. Many of the city’s residents, parents and children alike (including our team!) have happy memories of attending performances.
We jumped at the chance to work with them in 2019. At first, we supported their website with maintenance and update services like integrating forms into their operational processes. When it came time to redesign their website in 2020, we were honoured to be invited to work on the project. Continue reading →
Unlike a good bottle of whisky, your website doesn’t get better with age. Most companies benefit from a website redesign every 3-5 years. With their launch, they also send out website redesign announcements to their raving fans.
Why should you redesign your website this often? Because your business focus and offerings have likely grown, and technology has also evolved.
From a technical perspective, web design and usability standards change frequently. If you’re not playing by their rules, you may be penalized in Google rankings and not appear as current and professional as your competitors.
Today though, we’re going to focus on all the fun you can have when you announce your new website. We will share some great ideas and outlets to share the news to build your brand, engage with your audience, and grow your business. Continue reading →
Patient Voices Network is a recent accessible website redesign and development case study that exemplifies the different ways we make websites accessible to people of all abilities. Continue reading →
Digital accessibility means making a website, digital app, or online document accessible to people of all levels of ability. It is an essential part of good website design and user experience that is often overlooked. In some parts of the world like here in Canada, it is required by law. Continue reading →
It’s our 19th birthday this month (this week in fact) and in honour of this momentous achievement, we’re launching our brand new website.
Launching a new website is always thrilling and exhilarating, made even more exciting when it is the culmination of months of hard work (and even longer in rumination and brainstorming).
Continue reading →