7 Ways to Improve Your Website’s Digital Accessibility
Digital accessibility means making a website, digital app, or online document accessible to people of all levels of ability. It is an essential part of good website design and user experience that is often overlooked. In some parts of the world like here in Canada, it is required by law.
Announcing The Launch of Our New Website
Posted in Case StudiesContentOut-Smarts NewsWebsites
It’s our 19th birthday this month (this week in fact) and in honour of this momentous achievement, we’re launching our brand new website. Launching a new website is always thrilling and exhilarating, made even more exciting when it is the culmination of months of hard work (and even longer in rumination and brainstorming).
16 Tactics to Help Prospective Clients Find You in the Research Phase
Posted in MarketingOnline MarketingSEOSocial Media MarketingWebsites
When customers are in the research phase of the sales cycle, how will they find you? The research phase of the Buyer Journey is a stage that all customers will go through before making a purchase (we discuss this in greater detail in a previous blog post). It is a safe bet that many (if […]
Chatbot Marketing: How to Use it for your Online Sales Strategy
Posted in Online MarketingWebsites
Websites nowadays are making it even easier to connect directly with their customers using chatbot marketing. You’ve probably seen this on websites already. Some Chatbots are either a pop-up or appear as a small icon on the bottom right-hand corner of the page.
Website Launch: Salt Spring Sea Salt
Posted in Case StudiesClientsOut-Smarts NewsSEOWebsites
We have a new website launch for Salt Spring Sea Salt that we’re excited to share! Owners Philippe Marill and Carolyn Kvajic, a husband and wife team, first introduced the gourmet finishing salt at the island’s popular Saturday market. In just a few years, online sales have grown exponentially. Salt Spring Sea Salt is now […]
Website Not Secure – Here’s What You Need To Do
Imagine if people trying to visit your website got an alert saying that your website is not secure. Do you think it would deter them? Hell, yes it would! That’s what’s going to start happening in July on websites that have HTTP when people visit using the latest version of Chrome browser (Chrome 68) visit. […]
Website Launch: Vital Plumbing + Heating
Posted in Case StudiesClientsOut-Smarts NewsSEOWebsites
We are excited to announce the launch of the new Vital Plumbing + Heating website. Vital Plumbing + Heating is a locally-based and family owned company that has a long history with their clients in the Lower Mainland. They handle projects of all sizes, whether their clients are in the initial phases of a construction […]