Google Reviews – How (and why) To Get More Reviews for Your Business
Posted in Internet Marketing StrategyOnline MarketingSmall BusinessSocial Media Marketing
Have you ever received a bad review of your business? If you’ve put your heart and soul into your business, receiving a negative review on Google Reviews can feel like a punch in the gut. It can also hurt your brand reputation!
TikTok Marketing in 2020: How to Use TikTok for Your Small Business
Posted in Internet Marketing StrategyMarketingSmall BusinessSocial Media Marketing
When you think of the short-form video platform, TikTok, you may picture a teenager filming themselves doing a viral dance video. But dancing is just one of the popular forms of content being uploaded to the app that has taken the world by storm and is all over the news right now as we wait […]
Understanding Your Buyer Journey – 4 Ways This Helps to Build Your Business
Posted in Internet Marketing Strategy
Do you understand your buyer journey (the steps a prospective buyer takes when considering purchasing your products or services)? Whether you operate a brick and mortar business or if you’ve been in business for a while, there’s a good chance that you already have a strong understanding of what drives customers to your business. This […]
How to Use Google Grants and AdWords for Non-Profits: Important Changes You Should Be Aware of in 2018
Posted in AdWordsAnalyticsInternet AdvertisingInternet Marketing StrategyMarketingOnline MarketingWebsites
Did you know that Google offers ad grants for non-profit an charity organizations in Canada, allowing them to run their AdWords with a budget of $10,000 per month? If you run a charity or non-profit, this is something you have to take advantage of – it’s free advertising and drives targeted traffic to your site […]
Marketing Predictions and Digital Trends for 2018
Posted in Email CampaignsFacebookInstagramInternet AdvertisingInternet Marketing StrategyMarketingMobile MarketingOnline MarketingSEOSocial Media MarketingWebsites | Tagged 2018Digital TrendsEmail CampaignsmarketingMarketing StrategiesSearch Engine OptimisationSEOSocial Media MarketingWebsite Design Trends
Ten years into the great social media experiment and 2017 was the year we saw Facebook hit the 2 billion user mark, the proliferation of real-time video across social platforms and the continuing email renaissance. With 2018 coming up fast upon us what better time to reflect on the past year, to dust off the […]
E Marketing – Add It To Your Marketing Mix Right Now
Posted in Email CampaignsInternet Marketing StrategyUncategorised
Did you know that email is the most popular activity on smartphones or that 53% of people open email on their mobile phones? Over the past few years, email marketing has seen a huge renaissance. E marketing isn’t as sexy as social media but it is a workhorse and when it comes to conversions it […]
11 Tips For Staying CASL (Canadian Anti Spam Legislation) Compliant – Small Businesses
Posted in Email CampaignsInternet Marketing StrategyOnline MarketingSocial Media Marketing | Tagged CASL
With the Canadian Anti Spam Legislation just days away from becoming the law, here are 12 tips to help you get opt ins and to remain email compliant. If in any doubt or you have any questions, consult a lawyer. 1. Sort your lists – if you already have an opt in process then those […]